[First Impressions] Beautycounter

B-E-A-utycounter. Does anyone else still use that iconic line to spell variations of the word “beautiful” correctly?

Recently, I invested in some Beautycounter products, and today I thought I would share a little more about the company and some of my first impressions of the products that I purchased!

Company Background

First, lets start off with a little bit about the company and what makes it stand out.

The company was founded by a woman named Gregg, who’s mission is “to get safer products into the hands of everyone.”

She noticed that there is a very serious problem in the United States, and I will summarize it in this one eye-opening fact, but there is so much more, I encourage you to do your own research, you will be amazed:

Over the past two decades, the European Union has banned more than 1,300 chemicals in the product formulas of personal care products and restricted the levels of over 250 more in such products. The United States has only partially banned 11 to date.

Beautycounter is committed to providing healthier alternatives for the products that we put on our skin every single day by eliminating more than 1,500 questionable or harmful chemicals in their products (see their “Never List”).

Their products are available for purchase online, and they have recently released a limited product line for sale at Target in stores and online!

First Impressions:

Dew Skin Tinted Moisturizer $45

The first thing I picked out was the tinted moisturizer in shade “No. 2.” I was drawn to this product because it has SPF 20 and provides lightweight and sheer coverage.


I have never been a fan of heavy face makeup. I would usually stick to powders because I hate the feeling of a liquid foundation sitting on top of my skin. The problem with powders is that I have very oily skin, so by the middle of the day my forehead becomes streaky, and that is just not a good look.

A few months ago, I tested out a bb cream from The Body Shop and really liked how it looked and felt on my skin all day, so I thought I would try out Beautycounter’s equivalent.

Let me tell you, I was not disappointed! Since it is a tinted moisturizer, I feel like it really sinks into my skin and provides nice and even coverage. It stays in place all day and my skin never gets too oily while I’m wearing it, even without setting powder!

Another pro: the packaging is magnificent! I love the little pump on the tube. It makes it so easy to get the right amount of product out without getting everywhere.

The product is also very buildable,  so if you need a little extra coverage it is really easy to obtain that look even with this sheer coverage formula.

TouchUp Skin Concealer Pen $32

To go along with the Dew Skin, I got the concealer pen in “Light.”


The formula definitely provides extra coverage for under eye circles and any blemishes you need hidden.

Again, I love the packaging. There is a little pump on the bottom that pumps the product into a fine brush at the top. You can then brush the product on exactly where you want it and then blend it out with your finger, beauty blender or another brush.

The pen is amazing for brightening up my under eyes, but I think it is a little too bright to use on any blemishes (for my skin tone), so keep that in mind if you are looking into this product for yourself!

Lengthening mascara $29

This is the product that I was most excited to try! I have long been in a desperate search to find a good quality mascara and have tried a lot of duds along the way. Most recently, I tried a fruit-based mascara from 100% Pure and wanted so badly to love it, but the applicator brush was just not for me (even though I really loved their formula!).

This may be my favorite mascara to date! The formula is dark, long lasting, and really does wonders to lengthen my eyelashes. The wand is small and easy to apply to both the upper lashes and lower lashes without getting all over your eye lids. The formula doesn’t run or smudge and it doesn’t get dry or flaky by the end of the day.

I will tell you this, if you invest in this mascara, you will also want to invest in some oil-based makeup remover (or coconut oil!).

Oh, and you better believe I put a couple drops of lavender essential oil in there for extra lash growth power!

Lip Sheer $30

Lastly, I thought I would pick up a lip product, just to get the full experience. I choose a pretty fall shade called “Currant.”


I was pleasantly surprised by this product. The term “sheer” made me a bit nervous that it would not provide much color at all, but that was not the case.  The color was amazingly buildable and ultra moisturizing. It definitely is not a lip stick, but more like a tinted, dewey chapstick.

The color isn’t very long lasting, so I carry the tube with me and reapply after eating and drinking, or just periodically throughout the day, but I almost prefer it that way. I feel like lipsticks tend to get kind of gross and crumbly when they have been on too long.

I’m really excited to pick up a couple more products to try out at my Beautycounter Facebook party, like the Lip Gloss (in Fig because Fall GOALS) and the Color Pinch Cream Blusher!

Until then, I hope you all have a wonderful weekend and a great week ahead!


~Positive Vibes~



Clarifying Face Mask Recipe

Wow, what a month April was! I finally started Make & Take classes at Hobby Lobby, which have been SO fun, but extremely time consuming.  I also found out that the company I was working for was going out of business by the end of the month, so I’ve been preparing myself for the big job hunt.  Another bummer, that also means I had to give back my computer with Photoshop, but life goes on!

That hasn’t left a lot of time for me to blog or really check in with my website at all! As I have more free time on my hands for the time being (besides applying and interviewing for jobs!), I want to get back into the swing of things with my blog posts!

Today I bring you my favorite face mask recipe to date! An amazingly clarifying Activated Charcoal Mask, enjoy!


  • 1 tbsp Amazonian/Bentonite Clay
  • 1 tbsp Apple Cider Vinegar
  • 1 tablet of Activated Charcoal (found in the supplement section of most grocery stores)
  • 2 drops Aloe gel
  • 2 drops Young Living Purification essential oil
  • [Optional] 2 drops Young Living Tea Tree essential oil (when you’re trying to stop a spot in its tracks)



Just mix the ingredient together and store in an air tight container to enjoy all week long!

**Note** You can change up this recipe in SO many ways just by adding different essential oils- some of my other favorites are Lavender, Frankincense or Geranium!

Use Coconut Oil in Your Beauty Routine


Other ways I incorporate Coconut Oil into my daily beauty routine:

  • DIY Purifying Face Lotion
  • Bi-weekly Hair Mask
  • Protect hair from heat styling
  • Lip Balm
  • Massage Oil (pairs well with almost any essential oil!)
  • Shaving Cream
  • Mix with some sea salt & essential oils for a great exfoliator
  • Oil pulling (for oral care and eliminating toxins)

Grow Nails Long & Strong!


After almost a year of continually getting shellac (or gel) nails done, my nails are getting a long awaited and much needed break.  I finally decided to give it a rest and let my nails BREATHE! Did you know that nails, much like your face, crave fresh air? I definitely did not, but like I take breaks from makeup every so often, I’m now taking a break from the nail salon.

Above you will find my blend for restoring my thin, weak nails.  I’ve been using this twice a day for 5 days now and I have already seen a HUGE difference!  My nails are no longer peeling and they have already grown a few centimeters. Have I mentioned how much I LOVE my oils?!

Eyelash Extensions in a Bottle!


During my last semester of school I got eyelash extensions and kept them up for the entire duration of the semester!  I’m not going to lie, I really liked having eyelash extensions because it meant that I could wear basically no makeup everyday and I still looked ‘put together.’  My lashes were by no means short before the extensions, the extensions just made it look like I was wearing a permanent ‘night out’ around of mascara without the raccoon eyes in the morning. But, as much as I liked wearing the fake lashes, there were some cons.

For one, it is an expensive beauty regimen to keep up with.  The initial cost of applying the lashes was around $120 and each refill was about $50 (plus a tip!).  The eyelash technician recommended coming in every two weeks, but being a thrifty college student, I settled on going in every three weeks and it was fine. (Looking back I just think about all the extra oils I could have bought with that money! Wah!)

Another con was that each time I was getting new lashes put on, I could just feel the glue burning around my eyeballs… now that can’t be natural or good for my already poor eyesight!  And finally, now that I’m letting my fake lashes grow out, I can see that the prolonged wearing of false lashes have caused my real lashes to be short and thin!

I decided enough was enough and I’m now working on growing my lashes back naturally and restoring them to their once long and curly state!